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The project was designed to enable recurring revenue through a Wash Club subscription model, giving customers the convenience of managing memberships digitally while engaging with the brand more effectively. With flexible subscription tiers such as Basic, Deluxe, and Premium, the platform allowed users to choose packages tailored to their needs while ensuring a seamless experience.
To enhance usability, automated billing and invoicing were integrated alongside a rewards and loyalty points system that encouraged repeat usage. Instant WhatsApp booking made access quick and user-friendly, while secure Stripe payment integration ensured reliable transactions. Together, these features created a streamlined digital solution that boosted customer retention and generated sustainable business growth.
The client required consistent growth in membership sign-ups to increase the average lifetime value of customers. They also focused on reducing subscription churn rates to improve retention, while driving customer engagement through promotions to encourage repeat usage and build long-term loyalty.
We developed a robust subscription-based Wash Club platform that digitized membership management and created new revenue streams through recurring payments. Customers were provided with flexible subscription tiers—Basic, Deluxe, and Premium—allowing them to choose plans that suited their needs, while businesses benefited from automated billing, invoicing, and secure Stripe payment integration. To enhance engagement, the platform included loyalty rewards, promotional campaigns, and instant WhatsApp booking, making the entire customer journey seamless and user-friendly.
On the backend, CRM integration was implemented to capture and manage loyalty data, giving the business deeper insights into customer behavior and retention. SMS and WhatsApp APIs enabled instant communication, ensuring members stayed updated on bookings and offers in real time. QR code-based check-ins provided a smooth way to track loyalty points and visits, creating a connected ecosystem. This solution not only reduced subscription churn and increased lifetime value per customer but also built stronger customer engagement, driving long-term growth and sustainable business success.
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